Building Africa’s digital retail future.

We are not just a marketplace. We are an ecosystem — bridging the informal economy with world-class digital commerce, one transaction at a time.

Who we are

shopX is a mobile-first e-commerce ecosystem designed specifically for the African continent. We build tech, financial, marketing and operational infrastructure required to bridge the gap between the informal economy and world-class digital retail.

What we do

shopX connects sellers and buyers through technology and people via a secure, vetted, multivendor platform.

Our Mission

To democratize access to quality goods across Africa through a trusted, intelligent, and seamless mobile experience.

Our Vision

To facilitate a seamless and frictionless marketplace between buyers and sellers by becoming the top 3 operating system for African commerce.

Ready to find your X?

Download the shopX app and join thousands of South Africans who are already shopping smarter, selling bigger, and building something greater.